Andrew MacLean

• Led the end-to-end technical execution of a global rebrand, coordinating the transition across multiple legacy systems while ensuring visual consistency and performance.

• Introduced a scalable design system and reusable, token-based styling architecture to promote UI consistency and developer efficiency across platforms.

• Modernized developer experience for 15+ engineers by implementing various build and development tools.

• Built an internal translation tool within Contentful, automating the localization process and enabling the company to significantly downsize the localization team while maintaining global reach.

• Led code reviews and provided mentorship to junior engineers and interns, fostering their growth and enhancing code quality across the team.

• Collaborated with the marketing services department, external agencies, and vendors on a cornerstone project to migrate web properties from Wordpress to the JAM stack (Next.js, React.js, SCSS, Lambdas (Node.js)).

• Carried out the localization development of new web properties for locales such as Israel (rtl Hebrew support), China, and French Canada.

• Scoped, planned, and developed website feature requests including multiple API integrations to meet business needs.

• Built custom plugins for Contentful CMS to improve authoring experience.

• Scoped, planned, and developed web projects

• Performed site performance audits and optimizations

• Consulted on technical and business goals of various projects

• Converted mock-ups into pixel-perfect responsive web pages using HTML, CSS, Sass, JavaScript, jQuery, and PHP best practices.

• Led team shift towards reusable component libraries allowing us to reduce project costs and risks.

• Implemented new technologies and web standards such as ES6 & webpack.

• Performed regular QA testing across multiple devices and browsers.

• Mentored and trained development interns.

Part time course React & Modern JavaScript.

Certificate in New Media Design & Web Development.